Business Wire India
Expleo, a global technology, engineering, and consulting service provider, will create 5,000 jobs in the next three years in India. The business in India has registered over 30% Y-o-Y growth adding over 2,000 talents and 20 new clients in the last year.
Expleo's growth is fueled by accelerating digital adoption, investments in digital skills, and opening its sixth delivery and centre of excellence in India, in Coimbatore, to support its clients across all industries. Backed by solid client satisfaction, Expleo is hiring to establish a more robust workforce in India. The larger talent pool will work in the development, automation, engineering, AI, cloud and data science space to challenge the status quo in the automotive, banking, financial services, aero, healthcare and life sciences industries.
The hiring plans are aligned with a vision to embrace digital disruption. The talent strategy will balance onboarding fresh graduates and experienced hires to support its client and partner requirements.
It is the natural next step to boost existing operations in Expleo India to support the organisation's regional and global growth strategy.
Whether learning new skills, engaging in cross-functional projects, or taking on new challenges, Expleo invests in employee learning and development to support long-term professional growth. Competitive benefits, a futuristic work culture, and ample global opportunities make Expleo the most promising workplace.
Prashant Bramhankar, COO of Expleo India, said,"At Expleo, we are committed to investing in talents. Our focus on building and nurturing our existing workforce will invariably continue. We have designed our unique employee value proposition to reassure every talent for who they are and empower them to be anything they want to be. The workforce will get to be part of a high-growth organisation that opens the gateway to immense opportunities within a diverse, inclusive, and equitable work culture."
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Satellite IM, a fully decentralized peer-to-peer communications platform at the forefront of data privacy, announced today the launch of their communications platform that will allow users to chat directly in a secure, serverless and feature rich environment. The application is a first-of-its-kind, Web3 native social application that gives users full and exclusive ownership of their data.
Designed to be an alternative to mainstream messaging platforms, many of which own and track user data, Satellite IM’s initial core desktop application will allow people to easily message friends, video chat, and send large files quickly and efficiently, all while being in control of their own data. Its infrastructure leverages the Interplanetary File System (IPFS) to enable decentralized file pinning and storage, cutting out the need for any controlling entity. Built on an encrypted peer-to-peer network, the platform will support 4K video chat and streaming, lossless audio, and 4GB of file sharing capabilities. In the near future, the Satellite platform will add multi-person 4K video chat, community servers, and a marketplace.
Along with offering users a more private platform for communicating and engaging with peers, Satellite IM’s platform also has an open-source code that will appeal to developers who are looking to build and innovate within the new Web3 terrain – its platform allows developers to customize and build upon it, thereby constantly improving the functionality and allowing for collective updates and changes as needed.
“Amidst ongoing data abuses by big tech companies, and with the lack of a strong federal data privacy law, Satellite IM is taking the important step of returning data privacy to the people,” said Matt Wisniewski, CEO at Satellite. “The launch of our platform marks the beginning of a safer and more secure mode of communication between peers in the Web3 era. People are tired of the infringements on personal data that exist today; we’re hopeful that we can help restore the kind of communication that puts privacy, security, and ownership at the forefront.”
Users of the Satellite IM’s platform can sign, encrypt, broadcast, search and store documents or messages with secure identity verification, without worrying about ever losing that data. To access Satellite’s platform, please visit https://core.satellite.im/.
About Satellite IM
Satellite IM is a fully decentralized peer-to-peer voice, video, and text communication platform. Satellite IM enables simple sovereign storage and peer-to-peer communication, leveraging the Interplanetary File System (IPFS) and dag-jose. Satellite IM’s initial core desktop application, Satellite IM, supports 4K video chat and streaming, lossless audio, and 4GB sharing capabilities, at no cost to the user. Satellite IM’s mobile-native application, Uplink, is scheduled to be released in the Fall of 2022.
The content is by Business Wire India. DKODING Media is not responsible for the content provided or any links related to this content. DKODING Media is not responsible for the correctness, topicality or the quality of the content.
“Viral” means a brand post spreads quickly and unintentionally over social media channels. One well-timed post can go viral. Your brand’s marketing will showcase different products or services. Be patient and persistent in social media marketing.
“Going viral” is the term most commonly used to describe a social media post’s rapid, organic spread. Growing any social media platform takes a lot of time. When growing your social media presence, expect to develop and launch multiple campaigns on several channels to various markets, with each campaign focusing on different facets of your brand’s products or services. Finding the right niche or message typically requires many trial and error scenarios, with consistency and patience as the key to success.
However, brands sometimes catch a stroke of luck while experiencing their platform’s gradual increases or stalls. All it takes is one post to be delivered in just the right way, to the right audience, at the right time, and suddenly they’ve gone viral. Their follower count and engagement metrics spike exponentially, and tons of viewers are left waiting and watching to see what happens next.
It’s at this moment that brands should take great care to analyze and evaluate what people are saying, what components made the brand post go viral, and what audience the post targets overall. The last point can be tricky, as marketers may have intended to target one audience, but ended up reaching a completely different one. The most important types of components to identify are your audience’s demographic and psychographics.
What You Should Know If You Want Your Brand To Go Viral| Image Courtesy: CANVA / DKODING Studio
When a post on social media goes viral, it’s typically for one of three reasons: it inspires people, it brings people joy, or it stirs up controversy.
Know Your Audience — Marketers must understand how consumers interact with Their marketing content
When something on the internet becomes widely shared, it’s usually because it has some sort of emotional impact on a large number of people. To improve the delivery of a company’s messages, services, and products to its target audience, marketers must first get insight into how those consumers respond to and engage with various forms of marketing content. Instagram is one example of a social media platform that offers demographic-based reports to users in order to provide them with more insight about the people who follow them on the platform.
However, Instagram does not offer psychographic information, also known as information regarding customer or consumer sentiment. SMM software is useful for this because it can assist with sentiment analysis on social media. Sprout Social, a provider of social media management tools, defines “sentiment analysis” as “the procedures, methods, and techniques used to gather information about a consumer’s perception of a product, service, or brand.” Marketers can make changes to the delivery method or the content itself based on how their target audience reacts to it.
To keep ahead of the competition, let’s say a major clothing retailer wants to use TikTok user feedback to identify and respond to emerging fashion trends. The retail company can track and analyse trends based on the semantic grouping of keywords from users applying SMM software and NLP techniques. The data collected from this study will be used to formulate the brand’s future marketing initiatives. This enables the company brand to better serve its core demographic by producing shareable content that appeals to the target audience.
Provide Sharable Content — If people can’t easily share content, they’ll ignore it
The only way for brands to go viral is through organically shared content. If viewers cannot quickly share content they like, they will continue to skim past it. Besides from sharing or reposting stuff just as it is — like with Instagram stories or reacting to it on Twitter — TikTok showed us the most successful sharing technique when the site introduced duet and stitching tools.
TikTok’s duet and stitching features allow users to completely collaborate with others rather than just watch or comment on their posts. These collaborations appear to be digital “remixes” of other people’s posts, such as recycling someone else’s original audio, putting your own video alongside someone else, or replaying a segment of someone else’s video only for yours to interrupt it to rearrange the story. This form of sharable content has proven brands to go viral more frequently than any other type since it allows other users to participate in the virality while still crediting the original content provider.
If brands do not offer their content in the most effective manner, they may miss out on opportunities in which their content would have been more likely to be shared. Even though viral videos can originate on just about any platform, the majority of viral videos start on other platforms first — such as YouTube, Snapchat, and Instagram, before making their way to Facebook and other social media channels. Understanding the characteristics and current strategies of a specific platform is essential for making content go viral. If you want to go viral on YouTube, you may need over 200,000 views in a few days, but on TikTok, you’ll need over 1 million views in 24 hours.
Leverage Your Expertise — Inspirational and provocative content will boost your post’s virality
Every account on every platform, whether it is the official page for a business or the page of a particular influencer, offers “expertise,” which is another word for a niche. Leveraging one’s own expertise is the primary means by which one can advance the growth of a brand on social media. The idea is to give insight that resonates with your target audience and helps you connect with them. Personas with actual education and training can harness their expertise and knowledge to weigh in on trends; the key is to share insight that resonates. If you share something that is both motivational and controversial, you will almost certainly boost the likelihood that your post will become viral.
For instance, brands can capitalise on their knowledge by offering audiences with guidance on how to make use of their products or make the most of the opportunities presented by trends in their industry. For instance, brands can leverage their expertise by providing audiences with tips on how to use their products or take advantage of their service through trends. In 2019, Popeyes went viral with its new chicken sandwich, causing the item to sell out nationwide in two weeks. Chick-Fil-A fired off a cleverly worded tweet at Popeyes — though their competitor was not directly mentioned — saying, “Bun+Chicken+Pickles = all the [heart] for the original,” which many took as an implication of: “we’re still better.”
A Twitter battle between the two companies went viral for weeks after Popeyes retweeted Chik-Fil- A’s and asked, “Y’all good?” In this case, Chick-Fil-A set an excellent example by leveraging their expertise in chicken to help one of their competitors get a viral moment.
Marketers must know how consumers react to their content. People will neglect stuff they can’t simply share. Inspirational and controversial material boosts virality.
WOBURN, Mass., Oct. 05, 2022 (GLOBE NEWSWIRE) — BiofronteraInc.(Nasdaq: BFRI), a biopharmaceutical company specializing in the commercialization of dermatological products, today announced preliminary unaudited product revenues for the three and nine months ended September 30, 2022.
Product revenues for the third quarter of 2022 are anticipated to be approximately $4.3 million, consistent with the third quarter of 2021. These projections result in product revenues for the first nine months of 2022 expected to be approximately $18.5 million up approximately 24% compared with the first nine months of 2021. Year-to-date 2022 product revenues are at a record high, and are up approximately 26% over the comparable period in the pre-Covid year 2019.
“Our work to increase adoption of photodynamic therapy (PDT) for the treatment of actinic keratosis (AK) continued during the third quarter, which historically is the seasonally softest sales quarter of the year. Importantly, we remain on track to achieve our guidance for 2022 total revenues to increase by at least 30% compared with 2021 as we achieve deeper sales penetration among current customer accounts,” stated Erica Monaco, Chief Executive Officer of Biofrontera Inc.
“Our sales and marketing teams have recently been recognized with multiple awards and accolades, and we’re proud of the impact they’re having on patient health,” she added. “We look forward to elevating Biofrontera’s brand among dermatologists through label expansion and marketing to capture the potential of Ameluz®.”
The preliminary unaudited product revenues described in this press release are estimates only and are based on currently available information. Final results may vary from the preliminary product revenues estimates. Biofrontera expects to report financial results for the third quarter of 2022 in the first half of November 2022. Details concerning that announcement and conference call will be provided in the coming weeks.
About Biofrontera Inc.
Biofrontera Inc. (the “Company”) is a U.S.-based biopharmaceutical company commercializing a portfolio of pharmaceutical products for the treatment of dermatological conditions with a focus on photodynamic therapy (PDT) and topical antibiotics. The Company’s licensed products are used for the treatment of actinic keratoses, which are pre-cancerous skin lesions, as well as impetigo, a bacterial skin infection. For more information, visit www.biofrontera-us.com.
Forward-Looking Statements
Certain statements in this press release may constitute “forward-looking statements” within the meaning of the United States Private Securities Litigation Reform Act of 1995, as amended to date. These statements include, but are not limited to, the Company’s preliminary product revenues for the three and nine months ended September 30, 2022, the Company’s financial guidance for 2022, increases in the adoption of PDT, statements relating to the Company’s expectations for its business and marketing strategy, the ability of the Company’s sales and marketing teams to increase sales to current customer accounts and the potential to expand the label of Ameluz®. We have based these forward-looking statements on our current expectations and projections about future events, nevertheless, actual results or events could differ materially from the plans, intentions and expectations disclosed in, or implied by, the forward-looking statements we make. These risks and uncertainties, many of which are beyond our control, including, but not limited to, the impact of extraordinary external events, such as the current COVID-19 pandemic; any changes in the Company’s relationship with its licensors; the ability of the Company’s licensors to fulfill their obligations to the Company in a timely manner; the Company’s ability to achieve and sustain profitability; whether the current global disruptions in supply chains will impact the Company’s ability to obtain and distribute its licensed products; changes in the practices of healthcare providers, including any changes to the coverage, reimbursement and pricing for procedures using the Company’s licensed products; the uncertainties inherent in the initiation and conduct of clinical trials; availability and timing of data from clinical trials; whether results of earlier clinical trials or trials of Ameluz® in combination with BF-RhodoLED® in different disease indications or product applications will be indicative of the results of ongoing or future trials; uncertainties associated with regulatory review of clinical trials and applications for marketing approvals; whether the market opportunity for Ameluz® in combination with BF-RhodoLED® is consistent with the Company’s expectations; the Company’s ability to complete the transition to a public company; the Company’s ability to retain and hire key personnel; the sufficiency of cash resources and need for additional financing and other factors that may be disclosed in the Company’s filings with the SEC, which can be obtained on the SEC website at www.sec.gov. Readers are cautioned not to place undue reliance on the forward-looking statements, which speak only as of the date on which they are made and reflect management’s current estimates, projections, expectations and beliefs. The Company does not plan to update any such forward-looking statements and expressly disclaims any duty to update the information contained in this press release except as required by law.
The content is by GlobeNewswire. DKODING Media is not responsible for the content provided or any links related to this content. DKODING Media is not responsible for the correctness, topicality or the quality of the content.
SINGAPORE, Oct. 4, 2022 /PRNewswire/ — Atlantic, Gulf & Pacific Company (“AG&P”), a leading downstream LNG and infrastructure development company, today announced the appointment of Sandeep Mahawar as the Chief Commercial Officer of LNG Terminals & Logistics, AG&P Group. Mr. Mahawar comes with over 25 years’ experience in the LNG and natural gas industry and will be focused on developing and optimizing AG&P’s LNG and downstream projects and driving market development strategies.
Mr. Joseph Sigelman, Chairman and CEO of AG&P Group, said, “As AG&P continues to develop downstream LNG terminals and associated city gas networks in key markets across South, Southeast Asia and beyond, we are privileged to welcome Sandeep Mahawar as our Chief Commercial Officer for our LNG business. Sandeep has earned great respect from his years of experience building great businesses and AG&P is excited to see his leadership in action in the years ahead during this most exciting and revolutionary time in our industry.”
Mr. Sandeep Mahawar, Chief Commercial Officer of LNG Terminals & Logistics, AG&P Group, said, “I am truly impressed by the talent and dedicated team at AG&P that has demonstrated a proven operational track record in India and the Philippines. I am honored to join the team as it continues its momentum of completing the first LNG terminal in the Philippines and assist with all AG&P’s initiatives to support the energy transition goals of the region and the new and emerging markets.”
Mr. Mahawar previously served as Senior Vice President and a member of the Senior Management team at Singapore LNG Corporation Pte Ltd (“SLNG”), primarily responsible for leading the transformation of Singapore into an LNG Hub and ensuring energy security. Since joining SLNG in 2013, Mr. Mahawar took on managerial responsibilities within commercial, operations, finance and strategy divisions, and worked closely with the SLNG Board to align company strategy with business execution. Through Mr. Mahawar’s 9-year tenure, under his leadership, SLNG expanded its portfolio of infrastructure services and recorded significant growth in both revenue and operating profit since the start of commercial operations.
Prior, Mr. Mahawar was with BG Group, a UK headquartered multinational oil and gas company acquired by Shell in 2014. He was responsible for driving cross-functional projects, including M&A and global commercial and business expansions and worked across Asia, North America, Europe and North Africa for over 15 years.
Mr. Mahawar also served as Chairman of the ASEAN Gas Consultative Committee in 2016 by the ASEAN Council of Petroleum (“ASCOPE”) to represent Singapore and as the Vice Chairman of one of its subcommittees on Gas Advocacy from 2017 to 2020. He was a member of the Association of International Petroleum Negotiators and the Chairman of its Singapore Chapter. In 2021, for his long-term, exceptional contributions to Singapore’s LNG sector, Mr. Mahawar received the ‘Enterprise Singapore and Singapore Standards Council Commendation Award’.
AboutAG&P Group
Atlantic Gulf & Pacific (AG&P) develops LNG import and regasification facilities as well as downstream city gas networks. AG&P also provides engineering and project management services for LNG and other infrastructure. AG&P is part-owned by Osaka Gas, JBIC (the Japan Bank of International Cooperation) and Asiya, a publicly-traded Kuwait fund, as well as its management.
The content is by PR NewsWire. DKODING Media is not responsible for the content provided or any links related to this content. DKODING Media is not responsible for the correctness, topicality or the quality of the content.
DOHA, Qatar, Oct. 4, 2022 /PRNewswire/ — The first day of the Aspire Academy Global Summit 2022 (AAGS) in collaboration with FIFA concluded with a gala dinner, where the FIFA President Gianni Infantino addressed the delegates praising the work being done at the 8th edition of the AAGS.
The evening featured a ‘Star Chat’ with former England captain David Beckham who talked about the impact of the Aspire Academy on the legacy of Qatar hosting the 2022 World Cup. His thoughts came after a day of inspiring talks at Aspire Academy where delegates from the 32 nations qualified for the World Cup finals and members of the Aspire in the World Fellows discussed topics ranging from youth development to use of data.
During his welcoming remarks Mr. Infantino said, “The work that you’re doing is exactly what makes us, the fans of the game, feel this incredible emotion when we see the skills of the young players,” he said.
“We get to see all the players, that you have trained and the performance that we all see and admire the football pitch. It touches our emotions; it touches our hearts.”
“It makes them cry, making them celebrate, and making all of us fall in love with a beautiful sport.”
In his Star Chat Mr. Beckham talked about the legacy of Qatar hosting the 2022 World Cup and the power of football as a uniting force.
“You only have to look at Aspire. That’s a legacy,” he said.
“You want to inspire the next generations, to want to play this game. And it’s not just about becoming a professional; it’s about investing into wellness, into health, into the future of not just Qatar but the region too. It’s about the next generation of footballers, or sport stars, or just people who want to be healthy and enjoy sports.”
Several of the points made by Mr. Beckham and others were built upon on the second day of the AAGS.
The first Star Chat on the second day was with two-time Women’s World Cup winning coach Jill Ellis, who is now the president of the San Diego Wave club in the USA. She explained one of the most important things for her is trying to be better every day and that failure can help in the process.
“Failure provides you with feedback and it provides you opportunity,” she said.
She pointed out that after winning the 2015 Women’s World Cup the USA failed to impress at the 2016 Olympics. However, despite that failure three years later, they retained their global title. She explained that after identifying the areas that needed improving, they looked for players who could help solve those problems not immediately but ready for 2019. Ms. Ellis also highlighted the role of the team’s sports scientists and psychologists in helping her squad achieved success.
The second ‘Star Chat’ of the day was with France 1998 World Cup winner Youri Djorkaeff who predicted an interesting World Cup in Qatar.
“Coming halfway through the season will make it different,” he explained.
“Playing tournament football is a different story from club football.”
He encouraged young players to follow their dreams recalling that at the age of 12 he wrote an essay at school about wanting to win the World Cup – the day after he achieved that dream in 1998 his teacher sent him back that very same school report and saying she had believed in him.
The two-day event sessions concluded with the delegates sharing the outcomes of the three technical workshops: making an impact with data, preparing players and team for the competition, and optimizing the recovery strategies.
The delegates’ final session saw them share a range of recommendations from their discussions in the three areas:
We can’t rely purely on data it is only a support tool for decision making
Always work for the best of the player – one solution does not work for everyone when preparing teams for competitions
Individual and adaptable strategies are key for recovering
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Paradiso, Barcelona is The World’s Best Bar – the first time it has been won by a bar outside New York or London
The 2022 list features bars from 26 cities with 14 new entries
Florence, Lisbon and Naples feature in the list for the first time
Italian Agostino Perrone is voted Roku Industry Icon
Stockholm’sRöda Huset is Campari One To Watch
Juliana (Guayaquil) wins the Siete Misterios Best Cocktail Menu
Little Red Door, Paris receives the Ketel One Sustainable Bar Award
New York’sDouble Chicken Please is Disaronno Highest New Entry, placing at No.6
Sips,Barcelona secures the Nikka Highest Climber Award, rising 34 places to No.3
Mexico City’sLicorería Limantour is Rémy Martin Legend of The List and The Best Bar in North America
BKK Social Club, Bangkok is London Essence Best New Opening
The inaugural 50 Best The Blend Scholar is Drew Fleming of Kiki Lounge, Isle of Man
BARCELONA, Spain, Oct. 4, 2022 /PRNewswire/ — The World’s 50 Best Bars 2022, sponsored by Perrier, were unveiled in Barcelona, Catalonia, Spain on Tuesday 4th October. In its 14th year, the awards unite the global bar community in recognition of the achievements of the international cocktail scene. This year marked the first time the ceremony was held outside London.
Hidden behind a refrigerator in the back of a Barcelona pastrami shop, Paradiso offers a masterful take on the speakeasy, combining technique, precision and creativity with an unwavering sense of fun. Owners Giacomo Giannotti and Margarita Sader and their team serve up meticulously crafted cocktails with an unwavering commitment to sustainability.
Other bars in the top-five are London’sTayēr + Elementary (No.2), Barcelona’sSips (No.3), Mexico City’sLicorería Limantour (No.4) and Little Red Door in Paris (No.5). The full list can be viewed here.
Mark Sansom, Content Director of The World’s 50 Best Bars, says: “This is the first time we have crowned a bar outside New York or London as The World’s Best Bar, a testament to the achievements of Giacomo, Margarita and their team. Named One To Watch in 2017, Paradiso has been a firm fixture of the list since opening. Our congratulations go out to every bar on the list and we are delighted to once again be able to showcase the incredible diversity of the global industry.”
The content is by PR NewsWire. DKODING Media is not responsible for the content provided or any links related to this content. DKODING Media is not responsible for the correctness, topicality or the quality of the content.